Friday, July 8, 2011

"Social Media Fundraising" (how social media can boost fundraising opportunities)

Social Media has completely changed the playing field of raising funds for non-profit organizations and the likes. Instead of stomping the ground, annoying your co-workers or soliciting your kids parents – you have immediate and direct access to an entire network virtually. There's no excuse not  to use it.

In this blog entry, I'm going to touch on a few ways you can boost your fundraising opportunities and "Be the 1".




  1. First – pick a non-profit/charity/organization that you're passionate about their mission. In order to really attain success on maximizing donations – you have to have drive and motivation behind it. You'll lose fuel and momentum if you're indifferent about the results.
    1. Make a plan of action.
    2. How much do you want to raise?
    3. How many people can you reach and how?
    4. Do something unique. (For example – when I raised funds for "Over the Edge", I sold "property" on my t-shirt in exchange for donations. This is a great way to advertise a business, but also – some people really do want recognition for helping – that's a good thing!)
  2. Implement and Inspire
    1. Carry out your plan of action with hype and momentum. The only way to inspire ANYONE is to show the compelling aspects of the non-profit/charity/organizations mission. People want the story. They want to know how their funds are being used.
  3. Follow-up and through.
    1. Thank everyone and their mother. I'm serious. People want to be appreciated for their efforts. There may be an opportunity to come around and ask for donations again. They'll remember a thanks. And more then likely, they'll donate again. <3
  4. Tell your story – tell everyone how donations helped the non-profit/charity/organization. YOUR story may inspire and motivate others to "Be the 1".


My hope for this blog entry is to inspire others to help raise money and help others. A quote most fitting –  

"Dare to reach out your hand into the darkness, to pull another hand into the light. ~Norman B. Rice

I dare you to "Be the 1". Take on the dare and send me your story. I'll share it on this blog.

1 comments:

strongmandigital said...

Loved your suggestion. This is true ,now social media has changed marketing style...totally . Thanks for sharing.

social media expert

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